One of my favorite marketers and one of my favorite Raleigh people.
(Director of Marketing – Content and Social at Oracle)
I honestly don’t remember when I first met Chris Moody, but over the last five or so years, I’ve had the pleasure to get to know Chris. When we met, Chris was helping lead marketing at Bandwidth.com and had just come off an extremely successful launch of their Phonebooth.com product at SXSW.
That launch was featured in Mashable, Lifehacker, PC World, ReadWriteWeb and VentureBeat, and at the time was considered the third best SXSW launch behind Twitter and Foursquare.
But what I do remember is that after meeting Chris and getting a chance to hear him speak, I knew I had to work with him. Luckily I was able to wrangle him into doing a web seminar with me for our ASPE-ROI product line and that’s how I started to get to know Chris better.
Today Chris is the leading the social and content charge for Oracle Marketing Cloud. Before that he was the VP of Marketing for Compendium, who was acquired by Oracle and incorporated into their marketing application portfolio.
He now travels the country speaking about content marketing and co-hosts the Content Marketing Pros podcast with Amber Naslund.
And all of those accomplishments aside, what inspires me most about Chris is that he’s one of the most well-rounded marketers, and people, I’ve ever met.
Always Ahead of the Curve
Chris has an uncanny ability to always be slightly ahead. He’s worked hard to network and keep a finger on the pulse of an ever-changing industry. But beyond that, he’s brilliant. He always manages to see the bigger picture and find the meaning of disruption while everyone else is still caught up in the hype of a new product.
For instance, I remember Chris was the first person to ever tell me about Spotify. He was in the office and we were talking about something when I got the Chris Moody phrase I’ve learned to always pay attention to…”Oh. Have you seen this?”
That day he turned his MacBook around and showed me an early beta of Spotify. He told me that Mark Zuckerberg was an investor and that it was going to be big. I, like most of America, had never heard of Spotify, let alone have an understanding of how it would change streaming music.
From my history with Chris though, I knew to keep an eye out. Down the road in 2009, when it launched in the UK, I hoped on an IP proxy and got an account. Spotify would later go on to be officially released in the US in 2011, and now has over 60 millions users.
I can’t tell you how many times I’ve heard that infamous phrase from Chris and similar things happened. And I love absolutely love that. It doesn’t get much better than having those kinds of chats with Chris.
There are some really great speakers out there and there are far more bad ones. Chris has a knack for always knowing how to deliver and that’s not easy.
In the training industry, we talk a lot about the “edu-tainer.” There are tons of brilliant people out there that can talk about complicated processes or the latest technology, but after an hour you’re asleep.
The people who excel are those that know understand that it is just as important to entertain people as it is to educate them. If you don’t have their attention, it doesn’t really matter what you have to say.
And I think Chris would admit that he puts a lot of time and effort into his talks. He takes a lot of pride in his slides and that’s why audiences love him. I try to catch him whenever I can and it’s always fun to hang back and eavesdrop on the conversations he has with people who wait in line after presentations to catch him. Those are the conversations that define really good speakers.
I’ve never been good at public speaking as hard as I’ve tried. I truly look up to his presentation ability.
An Amazing Person
But what really inspires me about Chris is how good of a person he is. His talks are both creative and entertaining, but I think part of their appeal comes from how big Chris’s heart is. He genuinely wants people to leave with something valuable. He cares about his audience. He connects with them emotional, shares a few laughs with them and leaves them thinking about something new.
More than that, he stays after every presentation and talks to everyone he can.
Because he cares and wants to help them if he can.
The most recent talk I heard Chris deliver was “Avoiding Extinction: 10 Ways to Guarantee You Have a Marketing Job in 10 Years” for the Triangle AMA. As Chris wrote in the description, he talked about his “own personal experience of being hired, fired, acquired, served, deposed and sued in his past 10 years.”
As you can imagine, it was both entertaining and educational.
But what made it special was his honest. He spoke about some tough, personal experience that helped shape him today. He talked about how he overcame those challenges and gave people advice on what they could learn from his experiences.
He poked fun at himself. He took jabs at our industry. And he made us really take an honest look inward.
It takes a unique person to be that open and honest. It was courageous talk and I think that’s why I people really enjoyed it.
Thank you, Chris
Chris is one of the nicest, most genuine people I have ever met. He’s helped me on countless occasions with all kinds of things. He’s connected me with people I would have never met otherwise. And he helps continue to set an amazing example of how to be successful.
And that’s why I continue to find Chris Moody incredibly inspiring, and hope to someday work with him again.